LAYING DOWN THE LAW
Top Scottish law firm Maclay, Murray & Spens is filled with some very clever people.
When Stand Design of Glasgow was producing the company's 2008/09 annual report it asked me to capture that astute aspect of the MMS character.
A range of success stories illustrated the success of these smart cookies.
Audiences included the media, the company's peers and existing and potential clients; which meant an easy to read style, and a tone of voice that was authoritative and approachable.
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